Your Red Cross Update

By Kaytlin Crough, American Red Cross Disaster Leader

My name is Kaytlin Crough, and I currently serve as the Senior Community Disaster Program Manager (CDPM) for the Central California Region of the American Red Cross. It’s an honor to reflect on a moment in our shared history that changed the way many of us view disaster response and community resilience. 

Today, I want to take you back to September 2020, when I was just six weeks into my role as a CDPM. I was still learning the ropes, still figuring out how to navigate the systems and relationships that make this work possible. And then, the Creek Fire happened. 

“People came together. Neighbors helped neighbors. Volunteers stepped up. And in the midst of chaos, there was compassion.” – Kaytlin Crough

It’s hard to believe the five-year anniversary of that fire is here. At the time, Fresno County wasn’t widely recognized as a hotspot for wildfires, certainly not the kind that would become the largest wildfire in California’s history up to that point. The scale of the disaster was staggering. But what stood out most wasn’t the fire itself; it was the incredible readiness and resilience of our community. 

And at the heart of that response were our first responders. Firefighters, law enforcement, emergency medical teams and the National Guard put themselves in harm’s way to protect lives and property. Their courage and tireless efforts were nothing short of heroic. They battled flames that moved faster than anyone anticipated, coordinated evacuations under extreme pressure and worked around the clock to keep our communities safe. We owe them our deepest gratitude. 

People came together. Neighbors helped neighbors. Volunteers stepped up. And in the midst of chaos, there was compassion.  

The Creek Fire shaped my understanding of disaster response and deepened my commitment to this work. It reminded me that even in the most unexpected circumstances, community strength and solidarity — led by those who run toward danger — can make all the difference. 

There are moments in this work that stay with you — moments that shift your understanding of what it means to serve, to respond and to be present in the face of disaster. 

For me, one of those moments began at the National Guard base in Fresno. I remember driving up to the front of the base, unsure of what exactly I was walking into, calling my boss and telling her I didn’t see any people, where was I supposed to go. My boss simply said, “Go around to the back.” And when I did, I saw them. Massive helicopters, engines humming, crews moving with purpose. Fluorescent SOS tape on the side of the helicopters. That’s when it hit me: everything I had been training for, everything I had studied and prepared for… it was happening. Right in front of my eyes. 

That day, we were responding to the Mammoth Pools evacuation. The next morning, I found myself at the shelter at 6:00 a.m., greeting the evacuees as they woke up or returned from the hospital with bandages covering their burns. Most of the individuals rescued were from outside of Fresno County and were able to return home that same day. But there was one woman, just one, who couldn’t. 

I walked with her through the quiet streets of downtown Fresno, remember we were in a pandemic, helping her check into the Radisson Inn. She became the first overnight stay in what would become a disaster response that saw over 34,000 overnight stays in the weeks that followed. 

That walk, that moment, reminded me that behind every number, every stat, every headline — there’s a person. A story. A life interrupted, and a chance for us to show up with compassion, dignity and care. 

Now, I want to take a moment to reflect on the adaptability and dedication during the Creek Fire Response. 

As I mentioned, Fresno isn’t typically a hotspot for wildfires, so when the initial reports came in, we were anticipating a relatively small-scale operation, maybe 15 to 20 clients needing evacuation support. We prepared accordingly, bringing in coordination and feeding support for what we thought would be a short-term, limited response. 

But the fire grew large, hot and fast. 

By September 17th, the Red Cross was supporting nearly 1,800 evacuees. These individuals were spread across 49 hotels in five different counties. The scale of the operation changed dramatically, and with it came a host of logistical and operational challenges, especially through what we call, ‘a disaster within a disaster.’ We were managing the worldwide COVID-19 pandemic, amidst the largest wildfire we’d ever seen in the Central Valley. 

What stood out most was how our team rose to meet those challenges. I watched firsthand as coordination efforts scaled seamlessly, adapting to the needs of nearly 2,000 people without missing a beat. Every obstacle was met with determination, flexibility and a deep commitment to serving our clients. 

And again, we were not alone. Firefighters and emergency personnel were out in the field, battling the blaze, saving lives and working side by side with us to ensure evacuees had safe places to go. Their bravery and professionalism were a cornerstone of the response effort. 

This response was a powerful reminder of what we’re capable of when we come together with purpose and resilience. It was an extraordinary effort—and one that made a real difference. 

The Creek Fire was a Level 5 disaster response operation in the Red Cross world—one of the most complex and demanding we’ve faced—and the numbers speak volumes about the scale and impact of our collective efforts: 

• 183 volunteers and staff were assigned to our Red Cross operation. 
• 4 Temporary Evacuation Points opened for those affected by the evacuations, providing services for 16 days and nights. 
• 3 Local Assistance Centers providing recovery support were open for 18 days. 
• 34,332 overnight shelter stays were provided to evacuees. 
• 80,844 meals were served. 
• 20,514 snacks were distributed. 
• 2,578 disaster emergency supplies were handed out. 
• More than 2,500 clients served across Sheltering, Disaster Health Services, Disaster Mental Health, Disaster Spiritual Care and Recovery. 
• At the peak, 51 hotels were managed as non-congregate shelters across 5 counties. 

These numbers reflect not just logistics. They reflect lives touched, comfort given and hope restored. Red Cross hands and hearts were behind every meal, every shelter stay and every moment of care.   

Throughout the long-term recovery efforts following the Creek Fire, we worked hand in hand with the Creek Fire Recovery Collaborative to support impacted communities. The Red Cross was proud to be the largest funder of these recovery efforts. But that support was only possible because of our incredible network of partners and the overwhelming generosity of the community. Together, we were able to meet critical needs and help families rebuild their lives. It’s a powerful reminder of what we can accomplish when we come together. 

But our work doesn’t end here. Disasters will continue to impact our communities, and we need more compassionate, skilled, and resilient individuals to join us. If you’ve ever considered volunteering, or know someone who might be ready to make a difference, now is the time. Whether it’s sheltering, logistics, health services or emotional support, there’s a place for everyone in the Red Cross mission. 

Just like we did during the Creek Fire, together, we can continue to build a stronger, more prepared community. This work is not easy. But it is meaningful. And I’m grateful every day to be part of it. 

Let’s keep showing up, lifting up and standing up for those who are seeking hope amidst disaster.