Tag Archives: Central Coast

Sound The Alarm: 459 Homes Are Now Safer Thanks to Red Cross Volunteers, Local Fire Departments and Community Partners 

By Quinn Aftab

The American Red Cross is widely known to respond to disasters caused by home fires across the nation – but what about preventative action?

All the tools and assets necessary for a Sound the Alarm event. Photography by: Pooja Klebig | American Red Cross

As part of the Home Fire Campaign, the Red Cross does not only seek to aid communities in home fire recovery, but also in the necessary steps that lead to home fire prevention. By installing free smoke alarms in residential neighborhoods and educating communities about home fire safety, Red Cross chapters ensure a holistic approach to protection is enacted. As of today, the Red Cross, alongside local fire departments and community partners, has installed 1,128 smoke alarms in 459 homes, creating a safer space for 1,502 residents across the Northern Coastal California Region.

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Investing in Preparedness: Inside the CAP Bus Tour 

When torrential rain opened over California in the winter of 2023, few could have imagined the devastation that would follow. Fueled by rare atmospheric rivers, communities were flooded with destruction like they had never seen before. Among them was Pajaro, a small Monterey County town, where homes and livelihoods were destroyed.  

While this disaster did leave behind broken levees, it also ignited a new vision for preparedness, particularly in vulnerable communities where disasters repeatedly hit the hardest.  

That realization quickly became the impetus to launch the 18th Red Cross Community Adaptation Program (CAP) across the country out of Monterey County. This is an innovative Red Cross initiative designed to strengthen local partner networks in disaster-prone areas, ensuring families have the tools and support they need before the next emergency strikes. 

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Red Cross Supports Alliance on Aging with EV Donation 

By Mark Phillips, board member of the Central Coast Chapter 

The United States is facing a “silver tsunami” as the Baby Boom generation leaves the workforce and begins to enter old age. Based in the heart of California’s Salinas Valley, the nonprofit Alliance on Aging is dedicated to supporting this population in a region that has often been underserved. The American Red Cross, through its Community Adaptation Program (CAP), is proud to support this vital organization with the donation of a Chevrolet BrightDrop electric van that will allow the organization to support vulnerable people during a disaster.

The Chevrolet BrightDrop electric van donated from the American Red Cross to Alliance on Aging.
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Certificate of Merit Awarded to Off-Duty Monterey Police Officer 

Off-duty police officer Richard Castellon

On September 27, 2024, Richard Castellon, then an off-duty police officer with the Monterey Police Department, was walking through the hallway of his Virginia apartment complex when he noticed an unconscious man lying in the gym. Without hesitation, Richard rushed to help. He quickly checked on the man, found him unresponsive and immediately called 911. While requesting an AED from the apartment staff, he began performing CPR. 

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2025 Chapter Focused Volunteer Awards

Each year, our chapter proudly honors two extraordinary individuals whose dedication and service embody the very heart of the American Red Cross mission. The Volunteer of the Year Award is presented to a volunteer who has made a significant impact over the past year—contributing meaningfully to our operations, programs, and services while exemplifying the true spirit of volunteerism. The Clara Barton Honor Award for Meritorious Leadership, our chapter’s highest, once-in-a-lifetime recognition, celebrates a volunteer whose sustained leadership and collaborative spirit over many years have helped shape and strengthen our ability to serve the community. Join us in celebrating this year’s remarkable honorees.

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Community Adaptation Program Celebrates One Year in Monterey County

The Community Adaptation Program team together at the 2025 American Red Cross Northern California Coastal Region Gala. Pictured are Lucy Rojas (left), Gabriela Perez Albarracin (middle) and Maria Magaña (right).

By Mark Phillips, Board Member Central Coast Chapter

The American Red Cross Community Adaptation Program (CAP) is an initiative to enhance the ability of local and hyper-local organizations to provide services during disasters. The Red Cross leverages its expertise, partnerships and network to level up the impact of the grassroots organizations that know their communities best. By building the capability, capacity and continuity of these groups during blue sky periods, they are better able to provide vital services during trying times.

CAP came to Monterey County in July of 2024, when Gabriela Perez Albarracin joined the area from the Lake County, California. Under her leadership, the first year of CAP activity in Monterey County has had a number of successes and laid the groundwork for an impactful year two.

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