“The level of coordination and care was outstanding,” Esalen Institute’s Terry Gilbey said of the Red Cross response to the Dolan Fire. (Photo by Jens Wazel)
Founded in the 1960s in picturesque Big Sur, the Esalen Institute has a well-earned reputation for exploring human consciousness and developing human potential. The center attracts visitors from around the world whose interests in subjects such as personal growth, meditation, massage, yoga, and spirituality are explored less seriously by traditional universities and religions.
Terry Gilbey, the General Manager/CEO, has been with the institute since 2016. Just a year into his tenure, he helped the center stay afloat after landslides and a bridge failure made the facility inaccessible for many months. So the institute — and Terry — has had some practice with disasters. Read more
Due to the uncertainty surrounding the COVID-19, we made the difficult decision to cancel our annual American Red Cross San Francisco Gala event this year to protect the members of our community and guests. Under usual circumstances, the Gala is a moment when we honor both an outstanding corporation and a dedicated individual who have furthered the Red Cross mission in the Bay Area. Our 2020 Red Cross Philanthropic Company of the Year, The Clorox Company, and 2020 Red Cross Humanitarian of the Year, Chief Eric Reinbold of the Paradise Police Department, will be honored at our 2021 event. But we want to take a moment to recognize them now. Read more
Disasters won’t stop during the coronavirus outbreak. It is predicted that this year’s wildfire season is going to be more difficult than last due to the lack of late-season rain and snow. And because of COVID-19, getting prepared for wildfires will look a little different than in other years. With that thinking in mind, the American Red Cross has tips to help you. Read more
Updated August 04, 2020 — This post was created to provide an index of Northern California Coastal Region stories, local messages, and other resources that shed light on how the American Red Cross is responding to the COVID-19 crisis. The content includes information on important work that is continuing, engagement opportunities, and (most importantly) tips on staying safe. Read more
By Debbi Behrman
In March, Marianna Thomas of the Red Cross Northern California Coastal Region, received a call from Luke Beckman, Division Disaster State Relations Director for California. Luke needed someone with Mass Care expertise to develop hotel shelter training for state and local government partners to better manage isolation and quarantine for people experiencing homelessness. The non-congregate shelter sites, which are part of California’s Project Roomkey, include hotels, motels, and trailers. California was the first in the nation to receive FEMA funding to secure thousands of isolation rooms in hotels for our most vulnerable people experiencing homelessness with the intention to protect them from COVID.
Marianna is the Mass Care Co-lead (along with Laura Hovden) for the Northern California Coastal Region, as well as the lead for the National Mass Care Webinars, and the perfect choice. “My first reaction,” Marianna recounts, “was our expertise is with helping people in disasters, not helping people experiencing homelessness and putting them in hotels.” American Red Cross is known for congregate sheltering (like in a high school gymnasium-style shelter), not non-congregate (one person per room) sheltering. Then she realized that the Red Cross is an expert in developing and delivering training and knows more about sheltering than just about any other organization. That’s how she came to lead the team who developed the non-congregate shelter training for partners.
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Most people know that American Red Cross teams regularly respond to disasters — both large and small — throughout the country, providing critical support to affected individuals, families, and communities. But the organization also works hard to help people prepare for disasters before they happen.
In fact, Red Cross volunteers regularly meet with business, school, and other community groups to promote the organization’s popular Be Red Cross Ready program and its three key elements: Get a Kit, Make a Plan, Be Informed.
Since the COVID-19 pandemic has made it impossible to have the usual in-person “Be Red Cross Ready” (BRCR) sessions, the Northern California Coastal Region several weeks ago began hosting virtual BRCR presentations that are open to the public. Read more