
New Regional CEO Jennifer Adrio joined Silicon Valley Chapter CEO Ken Toren, more than 100 chapter volunteers, and partner teams at a very successful Sound the Alarm event earlier this month in San Jose. (Photo: Camilla Boolootian)
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On average, home fires kill 7 people and injure another 36 — every single day in the United States. That’s why the American Red Cross launched its nationwide Home Fire Campaign in 2014 with the goal of reducing the number of home fire deaths and injuries.
A key component of the campaign is a series of Sound the Alarm – Save a Life smoke alarm installation events in which Red Cross volunteers, working with local fire departments and other partners, visit high-risk neighborhoods to offer to install free 10-year smoke alarms, replace batteries in existing alarms, and help families create escape plans. It is believed that the Sound the Alarm neighborhood visits, in which more than 1.5 million alarms have been installed, have already saved more than 600 lives throughout the United States since the Home Fire Campaign began.
Teams throughout the American Red Cross’s Northern California Coastal Region were especially busy in April and May, organizing and holding a large number of Sound the Alarm “signature events.” These events were part of a special spring push that American Red Cross volunteers and our partners were making nationally from April 27 through May 12. The goal of this national effort was to install 100,000 smoke alarms during that three-weekend period. Read more