Co-authored by Channa Sweet and Jill Feldon LaNouette
October 20, 1957 newspaper clippings of the 4-alarm fire that took place on Fell St. Credit: The San Francisco Examiner // Archives
Carol awoke at 2 a.m. to an unimaginable scene unfolding in front of her. She was trapped in a room with smoke burning her nose and flames licking at the door. Unable to leave through her bedroom door, she climbed out her window and escaped from the third floor down an already burning fire escape. With singed hair and bare feet firmly planted on the cold ground, she stood across the street feeling like she was “watching her whole life burn away.”
Maria Stevens believes that through adversity, we build strength. Her journey began long before she joined the American Red Cross as a Community Disaster Program Manager (CDPM) in 2023.
At just 8 years old, Maria and her family moved from their comfortable home in Mexico to Downey, Calif., as political refugees. They had to start anew with little support, and Maria witnessed her parents work tirelessly to provide for their family. Determined to succeed, she focused on her education, conquering the challenges that immigrant families often face.
“It was humbling to come from Mexico to the US, where we had nothing.”
At 14, inspired by her parents’ relentless work ethic, Maria took her first job as a lifeguard. This decision marked her introduction to the American Red Cross, where she earned her swim instructor certification—a connection that would later return when her own children grew older.
“The hardships taught me resiliency.”
With her understanding of resiliency, Maria dedicated herself to helping others at a mental health organization before she found her way to the Red Cross.
“I learned to see people for who they are, and not for the mistakes they made.”
After 11 years working in mental health, her daughter approached her with an interest in being a lifeguard. Maria knew the perfect place to start.
Soon after, Maria applied for the CDPM position, and within 7 months, she was promoted to her current position as Community Disaster Risk Reduction Coordinator serving Tulare County.
Maria is deeply committed to supporting and equipping Tulare County through the Community Adaptation Program (CAP). This initiative connects with local non-profits, focusing on preparing smaller or rural communities for potential challenges, ensuring they are ready for any disaster.
Soon after her hiring, Maria faced her first disaster during the devastating flooding in Tulare County. Her dedication shone as she worked tirelessly. This experience sparked her passion for disaster work, resulting in two additional deployments.
Maria knows this job was meant for her. Many communities have a difficult time trusting outsiders, but Maria is proud that she has been able to break down barriers between herself and those in rural communities. As a bilingual individual, she can easily communicate with Spanish speakers, and through her childhood experience, she understands their initial hesitation. Maria’s also been working on breaking down the language barrier for languages she does not speak by purchasing a translation device.
“Disasters do not discriminate on race, gender, or social status; anybody can be affected by something.”
During Maria’s deployment to Hurricane Milton, she took on the role of disaster assessment. What she witnessed stuck with her. In one neighborhood on the side of a white house, was written out in red paint, ‘Surrender Dorothy.’ Maria witnessed how the neighborhood continued to persevere even through the devastating effects of Milton.
“Even when there are challenges, get up and shake it off.”
Maria has faced each of life’s challenges with the same resiliency she learned from her parents all those years ago. Maria is an excellent example of the unwavering dedication Red Cross staff and volunteers have in keeping our communities safe and prepared.
This Hispanic Heritage Month, let’s celebrate Maria’s story and the legacy she continues to build, a legacy rooted in compassion, connection and service.
For Mari Montelongo, joining the American Red Cross wasn’t just a career move, it was a calling.
Since stepping into her first role as a Disaster Program Specialist in 2023, Mari has quickly become a vital part of the Central California Region’s disaster response efforts. Now serving as the Regional Disaster Action Team (DAT) Manager, she leads with heart, purpose and a deep commitment to helping others.
“I was drawn to the humanitarian aspect of the Red Cross,” Mari shared. “We go out to assist anyone in need — being the shoulder they can cry on or lean on in a devastating circumstance.”
In her current role, Mari ensures that volunteers are trained and supported, facilitates virtual courses for new and aspiring volunteer leaders and compiles weekly reports that summarize the region’s disaster response activities to inform her peers about the daily impact of the DAT’s work. She also supports national-level calls, stepping in when an urgent resolution is needed. Her work is both strategic and deeply personal.
One of her most cherished memories is attending the annual Central Valley Heroes Awards, where community members are honored for lifechanging acts of service. “Being able to recognize those who have saved lives or made a difference in their community is so humbling and rewarding to see,” she said.
Mari’s impact is felt not just in the logistics of disaster response, but in the quiet, powerful moments of human connection. “I’ve spoken directly with home fire survivors who’ve lost their homes, their belongings and sometimes even loved ones,” she reflected. “Witnessing their shock and being able to transform that into a sense of relief when they see the Red Cross, it’s a humbling and powerful experience.”
Her dedication is deeply rooted in her upbringing and heritage. As the youngest of three sisters in a close-knit family of five, Mari was raised with strong values and a deep appreciation for education and culture. “My parents were incredibly supportive of what we were passionate about,” she described. “They made sure we had access to higher education, an opportunity they never had themselves.”
Her Hispanic heritage continues to shape her approach to service. “Going to Mexico and seeing strangers treat you like family falls hand in hand with how we treat our volunteers, staff and those in need,” she explained. “We treat everyone with respect and open arms.”
Her parents instilled in Mari and her sisters the importance of learning the Spanish language properly for better opportunities, but also to remember their roots and the generations before them, ensuring they would carry them for their lifetime and pass them on to their future generations.
Mari believes that kindness is the most valuable legacy one can leave behind. “Wealth isn’t measured through financial streams. It’s created with the people you surround yourself with. Stay curious when meeting new people, you never truly know the story they carry.”
She’s especially passionate about encouraging Hispanic and Latino communities to prepare for disasters like home fires. “Language barriers can make people hesitant,” she noted. “But simply reassuring them that someone is always there to help can make a huge difference. Taking the time to build a plan and walk through real-life scenarios can boost confidence and save lives.”
Mari’s story is a testament to the power of compassion, culture and community. Through her work with the Red Cross, she continues to uplift others by one training, one conversation and one act of kindness at a time.
This Hispanic Heritage Month, we celebrate the generations of Latino Red Crossers who have turned compassion into action and service into tradition. Their stories remind us that when we give back, we build stronger communities and inspire the next generation to do the same.
Join the American Red Cross and help us create a more inclusive, compassionate and empowered future ─ one where every voice matters and every story is celebrated.
Get involved today at redcross.org and make a lasting impact in your community.
Lives Saved in the Parking Lot: Red Cross Donates Shuttle Carts to Care for Local Veterans
“I truly love the American Red Cross and all of the work they do for our community, but especially the way they serve veterans through the Service to the Armed Forces.” – Mary Golden, VA Central California Health Care System
In a powerful show of unity and commitment to serving veterans, the American Red Cross and the VA Central California Health Care System have joined forces to support America’s heroes.
For over 140 years, the Red Cross has cared for the humanitarian needs of the U.S. military community through every phase of duty, both at home and around the world. Locally, this mission continues through a long-standing partnership with the VA Central California Health Care System, providing comfort and care to veterans, families and their caregivers.
As part of this ongoing collaboration, the Red Cross recently donated four shuttle carts to the VA Hospital in Fresno. These carts will help provide safe transportation for veteran patients and their families from parking areas to the hospital entrance, especially critical during the Central Valley’s extreme summer heat, which poses additional health risks to vulnerable patients.
“These carts truly will save lives in this parking lot thanks to this beautiful donation from the American Red Cross Service to the Armed Forces.” – Mary Golden, VA Central California Health Care System
Lori Wilson, Executive director of the American Red Cross Central Valley Chapter, and Mary Golden Chief, Center for Development and Civic Engagement (CDCE) at VA Central California Health Care System
“This is so huge for us, and especially our veterans receiving care at our VA. We want them to know when they come on campus that they are safe. We will take care of them, we respect them and we honor them,” said Mary Golden. “By providing this transportation with these new, beautiful carts that hold six veterans at a time, it will be able to provide more services for more veterans and get them safely to the building, especially on hot days in the summer. Veterans can become dehydrated, dizzy, stumble or fall, and we just want to prevent that for them and their guests.”
“Our goal is to prevent veteran falls in the parking lot and throughout the facility with our programs in CDC or voluntary service, and part of preventing falls is preventing the injuries that come with them. If a veteran is over 80 years old and breaks a hip, it can drastically shorten their lifespan,” explained Golden. “These carts truly will save lives in this parking lot thanks to this beautiful donation from the American Red Cross Service to the Armed Forces.”
Leaders from the American Red Cross Central Valley and VA Central California Health Care System celebrated the special donation in September 2025.
“We have an amazing partnership with our American Red Cross Service to the Armed Forces, it’s been strong, and they are committed to the veterans we mutually serve and we work together on all manner of veteran care needs. We work together to serve veterans through fires and storms and other natural disasters and emergencies, and here at the hospital, they provide us with dedicated volunteers to run a number of programs, including the American Red Cross Service to the Armed Forces Hospitality Cart. Our partnership is just one of collaboration and trust,” said Golden.
“As a veteran myself, these types of services don’t go unnoticed,” said Jose Molina, Service to the Armed Forces Program manager. Molina was instrumental in supporting the logistics of the donation of the shuttle carts. “I’m proud to have played a small role in the part of the process that allowed for the donation of the carts for my fellow veterans. For the Fresno VA to be doing this for the veterans in this community, it will truly save lives.”
Every day, brave individuals answer the call to serve in the U.S. Armed Forces. From the beginning of their service and throughout their lives, the Red Cross stands by them, offering a continuum of care.
The Red Cross and VA Central California work together year-round to support veterans through emergencies, natural disasters and hospital-based programs to provide non-medical support. Red Cross volunteers play a vital role, from operating the Hospitality Cart to distributing comfort items and cards on special observances and offering connection to ensure veterans are never forgotten.
“I just feel like we’re family now, and we have been for years,” shared Golden. “I truly love the American Red Cross and all of the work they do for our community, but especially the way they serve veterans through the Service to the Armed Forces.”
By Kaytlin Crough, American Red Cross Disaster Leader
My name is Kaytlin Crough, and I currently serve as the Senior Community Disaster Program Manager (CDPM) for the Central California Region of the American Red Cross. It’s an honor to reflect on a moment in our shared history that changed the way many of us view disaster response and community resilience.
Today, I want to take you back to September 2020, when I was just six weeks into my role as a CDPM. I was still learning the ropes, still figuring out how to navigate the systems and relationships that make this work possible. And then, the Creek Fire happened.
“People came together. Neighbors helped neighbors. Volunteers stepped up. And in the midst of chaos, there was compassion.” – Kaytlin Crough
It’s hard to believe the five-year anniversary of that fire is here. At the time, Fresno County wasn’t widely recognized as a hotspot for wildfires, certainly not the kind that would become the largest wildfire in California’s history up to that point. The scale of the disaster was staggering. But what stood out most wasn’t the fire itself; it was the incredible readiness and resilience of our community.
And at the heart of that response were our first responders. Firefighters, law enforcement, emergency medical teams and the National Guard put themselves in harm’s way to protect lives and property. Their courage and tireless efforts were nothing short of heroic. They battled flames that moved faster than anyone anticipated, coordinated evacuations under extreme pressure and worked around the clock to keep our communities safe. We owe them our deepest gratitude.
People came together. Neighbors helped neighbors. Volunteers stepped up. And in the midst of chaos, there was compassion.
The Creek Fire shaped my understanding of disaster response and deepened my commitment to this work. It reminded me that even in the most unexpected circumstances, community strength and solidarity — led by those who run toward danger — can make all the difference.
There are moments in this work that stay with you — moments that shift your understanding of what it means to serve, to respond and to be present in the face of disaster.
For me, one of those moments began at the National Guard base in Fresno. I remember driving up to the front of the base, unsure of what exactly I was walking into, calling my boss and telling her I didn’t see any people, where was I supposed to go. My boss simply said, “Go around to the back.” And when I did, I saw them. Massive helicopters, engines humming, crews moving with purpose. Fluorescent SOS tape on the side of the helicopters. That’s when it hit me: everything I had been training for, everything I had studied and prepared for… it was happening. Right in front of my eyes.
That day, we were responding to the Mammoth Pools evacuation. The next morning, I found myself at the shelter at 6:00 a.m., greeting the evacuees as they woke up or returned from the hospital with bandages covering their burns. Most of the individuals rescued were from outside of Fresno County and were able to return home that same day. But there was one woman, just one, who couldn’t.
I walked with her through the quiet streets of downtown Fresno, remember we were in a pandemic, helping her check into the Radisson Inn. She became the first overnight stay in what would become a disaster response that saw over 34,000 overnight stays in the weeks that followed.
That walk, that moment, reminded me that behind every number, every stat, every headline — there’s a person. A story. A life interrupted, and a chance for us to show up with compassion, dignity and care.
Five years later, Kaytlin stood with the same Chinook helicopter that was used to save hundreds of trapped people from Mammoth Pools at the Creek Fire five-year commemorative event to honor first responders.
Now, I want to take a moment to reflect on the adaptability and dedication during the Creek Fire Response.
As I mentioned, Fresno isn’t typically a hotspot for wildfires, so when the initial reports came in, we were anticipating a relatively small-scale operation, maybe 15 to 20 clients needing evacuation support. We prepared accordingly, bringing in coordination and feeding support for what we thought would be a short-term, limited response.
But the fire grew large, hot and fast.
By September 17th, the Red Cross was supporting nearly 1,800 evacuees. These individuals were spread across 49 hotels in five different counties. The scale of the operation changed dramatically, and with it came a host of logistical and operational challenges, especially through what we call, ‘a disaster within a disaster.’ We were managing the worldwide COVID-19 pandemic, amidst the largest wildfire we’d ever seen in the Central Valley.
What stood out most was how our team rose to meet those challenges. I watched firsthand as coordination efforts scaled seamlessly, adapting to the needs of nearly 2,000 people without missing a beat. Every obstacle was met with determination, flexibility and a deep commitment to serving our clients.
And again, we were not alone. Firefighters and emergency personnel were out in the field, battling the blaze, saving lives and working side by side with us to ensure evacuees had safe places to go. Their bravery and professionalism were a cornerstone of the response effort.
This response was a powerful reminder of what we’re capable of when we come together with purpose and resilience. It was an extraordinary effort—and one that made a real difference.
The Creek Fire was a Level 5 disaster response operation in the Red Cross world—one of the most complex and demanding we’ve faced—and the numbers speak volumes about the scale and impact of our collective efforts:
183 volunteers and staff were assigned to our Red Cross operation.
4 Temporary Evacuation Points opened for those affected by the evacuations, providing services for 16 days and nights.
3 Local Assistance Centers providing recovery support were open for 18 days.
34,332 overnight shelter stays were provided to evacuees.
80,844 meals were served.
20,514 snacks were distributed.
2,578 disaster emergency supplies were handed out.
More than 2,500 clients served across Sheltering, Disaster Health Services, Disaster Mental Health, Disaster Spiritual Care and Recovery.
At the peak, 51 hotels were managed as non-congregate shelters across 5 counties.
These numbers reflect not just logistics. They reflect lives touched, comfort given and hope restored. Red Cross hands and hearts were behind every meal, every shelter stay and every moment of care.
Throughout the long-term recovery efforts following the Creek Fire, we worked hand in hand with the Creek Fire Recovery Collaborative to support impacted communities. The Red Cross was proud to be the largest funder of these recovery efforts. But that support was only possible because of our incredible network of partners and the overwhelming generosity of the community. Together, we were able to meet critical needs and help families rebuild their lives. It’s a powerful reminder of what we can accomplish when we come together.
But our work doesn’t end here. Disasters will continue to impact our communities, and we need more compassionate, skilled, and resilient individuals to join us. If you’ve ever considered volunteering, or know someone who might be ready to make a difference, now is the time. Whether it’s sheltering, logistics, health services or emotional support, there’s a place for everyone in the Red Cross mission.
Just like we did during the Creek Fire, together, we can continue to build a stronger, more prepared community. This work is not easy. But it is meaningful. And I’m grateful every day to be part of it.
Let’s keep showing up, lifting up and standing up for those who are seeking hope amidst disaster.
The Community Adaptation Program team together at the 2025 American Red Cross Northern California Coastal Region Gala. Pictured are Lucy Rojas (left), Gabriela Perez Albarracin (middle) and Maria Magaña (right).
By Mark Phillips, Board Member Central Coast Chapter
The American Red Cross Community Adaptation Program (CAP) is an initiative to enhance the ability of local and hyper-local organizations to provide services during disasters. The Red Cross leverages its expertise, partnerships and network to level up the impact of the grassroots organizations that know their communities best. By building the capability, capacity and continuity of these groups during blue sky periods, they are better able to provide vital services during trying times.
CAP came to Monterey County in July of 2024, when Gabriela Perez Albarracin joined the area from the Lake County, California. Under her leadership, the first year of CAP activity in Monterey County has had a number of successes and laid the groundwork for an impactful year two.